About this Blog

Search Engine Marketing and Internet Marketing Tips, with a focus on Small and Local Businesses dominating the search results for their local businesses, resulting in floods of traffic and customers and explosions in their buseinss.

07.28.2010

Happy Birthday Kevin Wilke

Happy Birthday Kevin Wilke – It’s coming up fast – Sat, Aug 7th, so this should hopefully reach the SERPS by then…:)  Happy Birthday Kevin Wilke, thank you for everything – awesome events, products, socials, etc.  Much Appreciated!!!

Happy Birthday Kevin Wilke !!!

07.6.2010

What Questions Do You Have About Search Engine Marketing or Any Aspect of Online Marketing or Your Site?

Do you have any search engine marketing, search engine optimization, e-mail marketing, or online marketing in general questions? 
 
Do you have any questions about affiliate programs, how to further monitize your website?
 
Did you know that there are at least 3 ways that you can further monitize your website that won’t impact your current business or serivces, detract from them in any way, and can be implemented in under 30 minutes?
 
What questions have been lingering in your mind, and you just haven’t gotten around to asking them, or haven’t had someone to ask, or the time to do it?
Well, now is your PERFECT chance.   If I get enough responces, I’m going to host an open webinar and will take any and all questions, and also discuss ways that you can monitize your existing business’ site without taking away from or detracting from your current goals.   I was originally going to limit this opportunity to clients, but thought that others might have questions that would be of benefit to all, so it’s open to anyone.
Just post your questions below as a comment, or e-mail them to me, and if I get enough response, I’ll send out a webinar invite in the next day or two.  If you can’t make the webinar, I will record it and you’ll be able to listen and/or watch it later.
I must get at least 5 responces in the next 24 hours in order to do this, and I will also be giving away a door prize to all attendees of the webinar, so you must be present on the live webinar to be eligible to win.  I will also include people who post their questions as comments/responces on the blog as opposed to e-mailing them, so if you would like to be eligible, leave a comment here with your question or any ideas you have.  The door prize to be given away in the drawing has a $597 value, so get those brains thinking, and let me know what I can help you with. 
It’s my goal to be of the best service to my clients and friends, and well informed clients and friends generally will do better, and benefit more from their sites.
Thanks much, and I look forward to hearing from you…
Mike
07.5.2010

Affiliate Marketing Advertising Tax? One Thing You Can Do To Help…

If you are involved in affiliate programs and generate marketing and/or advertising revenue online from your blog, or other type of website, you may soon be in for a very rude, unpleasant surprize.  Especially with the current economic situation, state governments could be looking to increase revenue any way possible, and I”m sure that there will be increased instances of state legislatures trying to pry more and more of your hard earned money from your wallet and from your families.

What exactly is the Advertising Tax?  Well, a very short, basic explanation of it is that some people, governments, state legislatures, etc are trying to use the existance of an affiliate program as basis for the establishment of “Nexus” of a company in that state.  Once Nexus is established and has been determined, states can then use that to force those companies to collect sales tax for that state, at a minimum.  It opens up quite a can of worms, and sales tax could just be the beginning, as they could impose other legislation and control on those companies, and make business prohibitively expensive and an accounting nightmare at minimum.   Instead of dealing with this, retailers will just drop affiliates who reside in the offending states, further eliminating jobs and income when it’s difficult enough as it is.

One thing you can do is to visit this page at the Performance Marketing Alliance and let them know about yourself and how it would affect you.  They can then pass this information on to legislators in your state, and let them know that you don’t approve of it,  and the harm it would cause your business and your families.   http://performancemarketingassociation.com/advocateform.html

Better to take a proactive stance to this instead of just waiting for that e-mail that lets you know you’ve been dropped from the affiliate programs that are putting food on your table.  I’ve been through this once before, in 2006 with the online casino industry, with all of my eggs in one basket with that, and within a months time being dropped from every revenue source I had.  Not a fun spot to be in… 

Contact your legislators, representatives, congressmen, whoever, and let them know your stance on this…

07.3.2010

WordPress – Don’t let this one single two second fix cripple your wordpress and blog marketing efforts.

Do you use Wordpress?  WordPress is one of the most search engine friendly, and with just  a few tweeks, can be a powerhouse in getting you some off the chain results in the search engines.
For example, did you know that when you create a wordpress post and then publish it, wordpress automatically “pings” your blog post, notifying quite a few other sites that it’s there, so that it will be visited quickly, and that others will know that it’s there?
 
This can cause it to show up in the search engines rather quickly, or at least be indexed by the, and they can be made aware of your new post and content.
 
Out of the box, WordPress notifies pingomatic, one of the largest pinging sites ( www.pingomatic.com) and this lets MANY people/sites/engines/etc know that you’ve got new content that needs to be reviewed/crawled/indexed, etc.?
 
In order to check who your wordpress installation is notifying, it’s really rather easy to check this.
 
If you log into your wordpress management area, which is typically www.site.com/blog/wp-admin or if you’ve installed wordpress to the root of your site, you can go to:  www.yoursite.com/wp-admin and log in.
 
Once you’ve managed to log in, on the left side of the page, there is a section that says “Settings.”   Click on this, and then below that, a section that says “Writing.”
 
Scroll down to the bottom of the section that says “Writing” and find where it says “Update Services.”  Directly under Update Services it should say something like this:
When you publish a new post, WordPress automatically notifies the following site update services. For more about this, see Update Services on the Codex. Separate multiple service URLs with line breaks.
 
Well, in that section, I just saw the url for pingomatic, by default.  Well, if you’d like to kick up your traffic and exposure exponentially, you can enter in MANY diffferent sites here.  At the very bottom of this is a list which you can simply copy and paste into there, and then click Save Changes.  Then, when you create a new post, it will not only notify Pingomatic, it will notify the entire list below, and you will have quite a few other spiders coming to crawl and take a look at your post, and you can have it indexed and viewed by a considerable number of people.
 
If you are technically challenged, or just don’t want to deal with this yourself, my team would be more than happy to take care of this for you.
 
Click here now to turbo charge your blog setup and get MUCH more exposure for your blog posts, get them crawled instantly, and seriously turbo charge your online efforts:
Due to demand, we can only accomodate a certain number of folks per day, so go ahead and get setup now:  http://bit.ly/9yBAn8
 
When you have completed that, forward your receipt that you get to mike(dot)richey(at)gmail(dot)com with the subject line WordPress Ping Setup, and we’ll get it taken care for you RIGHT AWAY.  I’ll also see your e-mail come in and contact you if I dont’ hear from you to get your details, and begin work to get your process optimized and have you on the way to getting MUCH better results and wildly driving up your traffic in a very fast way.
We’ll need to know your Wordpess admin URL and access information.  We can also walk you through it via GoToMeeting if you would be more comfortable with that.
 
With the amount of increased traffic, exposure, and indexing you could potentially receive from this, it’s quite a bargain, and could easily pay for itself literally in a matter of days with your increased exposure and increased possible indexing.
 
If you are a do-it-your-selfer, below is a list of servers that you can enter into this.
 
Thanks much, keep plugging away, and make it happen.
 
You are only a few moves and few plans away from where you want to be.
 
 
Mike
 
 
 
http://1470.net/api/ping

http://api.feedster.com/ping

http://api.moreover.com/ping

http://api.moreover.com/RPC2

http://api.my.yahoo.co.jp/RPC2

http://api.my.yahoo.com/RPC2

http://api.my.yahoo.com/rss/ping

http://audiorpc.weblogs.com/RPC2

http://bblog.com/ping.php

http://bitacoras.net/ping

http://blog.goo.ne.jp/XMLRPC

http://blogdb.jp/xmlrpc

http://blogmatcher.com/u.php

http://blogpeople.net/ping

http://blogsearch.google.ae/ping/RPC2

http://blogsearch.google.at/ping/RPC2

http://blogsearch.google.be/ping/RPC2

http://blogsearch.google.bg/ping/RPC2

http://blogsearch.google.ca/ping/RPC2

http://blogsearch.google.ch/ping/RPC2

http://blogsearch.google.cl/ping/RPC2

http://blogsearch.google.co.cr/ping/RPC2

http://blogsearch.google.co.hu/ping/RPC2

http://blogsearch.google.co.id/ping/RPC2

http://blogsearch.google.co.il/ping/RPC2

http://blogsearch.google.co.in/ping/RPC2

http://blogsearch.google.co.it/ping/RPC2

http://blogsearch.google.co.jp/ping/RPC2

http://blogsearch.google.co.ma/ping/RPC2

http://blogsearch.google.co.nz/ping/RPC2

http://blogsearch.google.co.th/ping/RPC2

http://blogsearch.google.co.uk/ping/RPC2

http://blogsearch.google.co.ve/ping/RPC2

http://blogsearch.google.co.za/ping/RPC2

http://blogsearch.google.com.ar/ping/RPC2

http://blogsearch.google.com.au/ping/RPC2

http://blogsearch.google.com.br/ping/RPC2

http://blogsearch.google.com.co/ping/RPC2

http://blogsearch.google.com.do/ping/RPC2

http://blogsearch.google.com.mx/ping/RPC2

http://blogsearch.google.com.my/ping/RPC2

http://blogsearch.google.com.pe/ping/RPC2

http://blogsearch.google.com.sa/ping/RPC2

http://blogsearch.google.com.sg/ping/RPC2

http://blogsearch.google.com.tr/ping/RPC2

http://blogsearch.google.com.tw/ping/RPC2

http://blogsearch.google.com.ua/ping/RPC2

http://blogsearch.google.com.uy/ping/RPC2

http://blogsearch.google.com.vn/ping/RPC2

http://blogsearch.google.com/ping/RPC2

http://blogsearch.google.de/ping/RPC2

http://blogsearch.google.es/ping/RPC2

http://blogsearch.google.fi/ping/RPC2

http://blogsearch.google.fr/ping/RPC2

http://blogsearch.google.gr/ping/RPC2

http://blogsearch.google.hr/ping/RPC2

http://blogsearch.google.ie/ping/RPC2

http://blogsearch.google.in/ping/RPC2

http://blogsearch.google.it/ping/RPC2

http://blogsearch.google.jp/ping/RPC2

http://blogsearch.google.lt/ping/RPC2

http://blogsearch.google.nl/ping/RPC2

http://blogsearch.google.pl/ping/RPC2

http://blogsearch.google.pt/ping/RPC2

http://blogsearch.google.ro/ping/RPC2

http://blogsearch.google.ru/ping/RPC2

http://blogsearch.google.se/ping/RPC2

http://blogsearch.google.sk/ping/RPC2

http://blogsearch.google.tw/ping/RPC2

http://blogsearch.google.us/ping/RPC2

http://bulkfeeds.net/rpc

http://coreblog.org/ping/

http://feedsky.com/api/RPC2

http://hamo-search.com/ping.php

http://holycowdude.com/rpc/ping/

http://mod-pubsub.org/kn_apps/blogchatt

http://ping.amagle.com/

http://ping.bitacoras.com

http://ping.blo.gs/

http://ping.bloggers.jp/rpc/

http://ping.blogmura.jp/rpc/

http://ping.blogoon.net/

http://ping.blogs.yandex.ru/RPC2

http://ping.cocolog-nifty.com/xmlrpc

http://ping.exblog.jp/xmlrpc

http://ping.fc2.com/

http://ping.feedburner.com

http://ping.feedburner.com/

http://ping.kutsulog.net/

http://ping.myblog.jp

http://ping.myblog.jp/

http://ping.namaan.net/rpc

http://ping.rootblog.com/rpc.php

http://ping.snap.com/ping/RPC2

http://ping.syndic8.com/xmlrpc.php

http://ping.weblogalot.com/rpc.php

http://ping.weblogs.se/

http://ping.wordblog.de/

http://pingoat.com/goat/RPC2

http://r.hatena.ne.jp/rpc

http://rcs.datashed.net/RPC2/

http://rpc.blogbuzzmachine.com/RPC2

http://rpc.bloggerei.de/ping/

http://rpc.blogrolling.com/pinger/

http://rpc.icerocket.com:10080/

http://rpc.newsgator.com/

http://rpc.pingomatic.com

http://rpc.reader.livedoor.com/ping

http://rpc.technorati.com/rpc/ping

http://rpc.technorati.jp/rpc/ping

http://rpc.twingly.com/

http://rpc.weblogs.com/RPC2

http://topicexchange.com/RPC2

http://trackback.bakeinu.jp/bakeping.php

http://wasalive.com/ping/

http://www.a2b.cc/setloc/bp.a2b

http://www.bitacoles.net/ping.php

http://www.blogdigger.com/RPC2

http://www.blogoole.com/ping/

http://www.blogoon.net/ping/

http://www.blogpeople.net/servlet/weblogUpdates

http://www.blogroots.com/tb_populi.blog?id=1

http://www.blogshares.com/rpc.php

http://www.blogsnow.com/ping

http://www.blogstreet.com/xrbin/xmlrpc.cgi

http://www.lasermemory.com/lsrpc/

http://www.mod-pubsub.org/kn_apps/blogchatter/ping.php

http://www.newsisfree.com/RPCCloud

http://www.newsisfree.com/xmlrpctest.php

http://www.popdex.com/addsite.php

http://www.snipsnap.org/RPC2

http://www.weblogues.com/RPC/

http://xmlrpc.blogg.de

http://xping.pubsub.com/ping/

http://zhuaxia.com/rpc/server.php

 

06.27.2010

Local Search Revolution – FREE Webinar on Local Search, Google Maps, Google Local, etc.

Local Search Revolution – If you are a brick and mortar business, or a traditionally local, offline business, think again…  It’s not going to be long before, in many niches, that the success of local brick and mortar businesses will be driven by who ranks in the Google Maps section, Yahoo Local, Bing Local, etc. – AND – even who appears when you hit up OnStar to find a local restaurant, tire change, dentist, grocery store, lowest gas price in the area, etc.  Actually, that day is already here, and the further we move forward, the more pronounced the gap between the victors – those who are in the top of the maps section, and who appear in the GPS and OnStar Directories, and the loosers – those who don’t appear at all.  And the spoils for the victors, or the privledge to stay in business.  If you are concerned about the success of your business and are interested in being one of the LUCKY ones TO STAY in business in this new economy, and want to find out what must be done – click here right now and register for my  FREE Local Search Webinar this coming Tuesday.

There are very limited spots available, and first come, first served – and first to succeed…

06.27.2010

Twitter is over capacity – Please wait a moment and try again…

Twitter is over capacity.  Please wait a minute and try again.  Must be a nice problem, I guess…  If I had a site selling something, or making money on advertising, which this site does in some ways, with affiliate links, and through the sales of my services, helping quite a few of my clients rank in the top of the search results for a number of their keyword terms, if I had such demand for the content and services on my site that it was over capacity, I’d have more business than I could handle.  I’d also loose a few customers, probably make a few mad, and loose advertising revenue.  I’m wondering how a social media site like Twitter, who KNOWS they are big and growing exponentially, makes a TON from advertising revenue, etc. can’t manage to scale their hosting and capacity.  Both a good and bad problem… Tweet…

06.19.2010

Professional SEO’s Guide to Local Search – FREE when you sign up for my mailing list for a VERY LIMITED time….

Professional SEO’s Guide to Local Search – This is an incredible opportunity for you.  For a VERY LIMITED time, when you sign up for my mailing list on the right side of this page, you will receive a FREE copy of the Professional SEO’s Guide to Local Search.  This book is being sold online right now beginning at $49 which you can see the order page for the Professional SEO’s Guide to Local Search right here.  This book covers Google Local Business Listings, local seo, google maps, local search engine optimization, and how to get your business ranked for local search, and take advantage of this new wave in local search marketing, and will help you explode your business via the internet.

So, for simply signing up for my mailing list, you will receive a copy of this comprehensive guide for free, through a very special deal and arraingement with them.  This is an extremely limited time offer, and I will either comment or ammend this post when I’m forced to remove this very special offer, but for now, and as long as I can convince them to allow me to keep giving it away, it’s simply yours for the taking by signing up and confirming your e-mail on my Search Marketing education, news, and information e-mail list.

Hurry and put your name and e-mail in the box to the right on this page today to take advantage of this incredible offer, and get your  $49 Professional SEO’s Guide to Local Search for free….

I also provide comprehensive services related to local search, and am available for consulting, coaching, as well as provide complete, done for you services.  Contact us today to find out how we can help you explode your client base by tapping into one of the biggest marketing shifts in the past 100 years….  Local search and experience Search Marketing by Mike Richey.  Hurry and get your Professional SEO’s Guide for Local Search today while the offer is still available..

06.19.2010

Mike Richey – Search Engine Marketing – SEO vs. PPC – Live Event

Search Engine Marketing – SEO vs. PPC.  Which is better?  Which gets better results?  I’ve heard that PPC is very expensive and there’s a lot of click fraud, and that it’s very difficult…

These are just a few of the things I’ve heard from friends and clients regarding search engine optimization, pay per click and marketing online.  With internet marketing, search engine optimization, and pay per click, there really is no “one size fits all” solution…  Each case has to be looked at individually, and then monitored for results, and tuned and it’s ongoing efforts re-evaluated, etc.

These are also just a few of the topics I’m going to be covering this evening at the US-75 Business Professionals Learning and Networking Group.  If you can make it, we’d love to have you, and I’ll be covering these and a wide variety of other topics, and would be happy to answer your specific questions and address any issues you might be having and help you get a grasp on what your options are, how they will benefit you, and what you can expect with diffferent kinds of marketing campaigns, etc.

06.11.2010

The Denai Show – Denai Vaughn – I have a dream…your taking 10 SECONDS will assist me in LIVING IT OUT by getting on TV!

I normally don’t post things like this, but Denai is a really good friend of mine, and I’d like to do what I can to help her live her dream.  If you could, please just take a few seconds to click on the link below, vote for her, and then either forward this link to everyone in your address book, your Facebook, Twitter, etc?  You don’t have to actually read anything….  Just click on the link below, click to vote for Denai, and it takes all of 30 seconds…

I’d very much appreciate your help with this, and I’m sure Denai would also…

Mike

The below is copied and pasted from an e-mail from her:

 

!!!PLEASE FORWARD!!!
====================
You read correctly, I am pursing a dream of being on TV… as a Talk Show host!
With Oprah’s contest for Your OWN Show, this will become a reality in 2010!!!
WOO HOO!!!
 
I need YOUR VOTES to climb the charts.
 
I am COMMITTED to working my way from page 70 to page ONE by July 3rd!
The Top FIVE with the most online votes will be on a REALITY TV SHOW.
Those persons will compete and my intention is to WIN my OWN show!!!
 
I NEED YOUR HELP TO GET THERE!!!
There are already people with over 1 million votes, but I BELIEVE in my friend, my colleagues, their networks, my family, and in my dream!!!
That is why my audition will RESONATE with the producers, Oprah, and all involved and you will see me on TV!!!
 
You can VOTE as often as you want whenever you want from now until midnight on July 3rd!
 
You can SHARE on Facebook, Twitter, and in your email asking your contacts to VOTE.
 
Please FORWARD this message to EVERYONE you know.
 
Here is the link: http://TheDenaiShow.com
 
THANK YOU IN ADVANCE!!!
Denai
~~~~~~~~~~~~~~~~~~~~~~~~
VOTE TODAY & EVERYDAY FOR THE DENAI SHOW on OWN!!!
 

http://TheDenaiShow.com
~~~~~~~~~~~~~~~~~~~~~~~~

06.9.2010

Google Caffeine – What is Google Caffeine and How will Google Caffeine Affect My SEO?

Yesterday, Google announced it’s new search index, Caffeine. What is Google  Caffeine?  How will Google Caffeine affect my SEO?   The premise behind Google Caffeine is that they can offer you MUCH fresher results, and that pages can be indexed at a MUCH faster rate that they’d previously been able to.  Google surmizes that people want to receive much more relevant content faster, and with the advent and exponentially increasing popularity of video, articles, blogs, and other various rich media content and information publication platforms, Google says that Caffeine can and will deliver.  How will it affect our SEO?  Remains to be seen.  From what it says, it will be possible for pages to get indexed and actually show up in the search results MUCH faster than before, but it could also create a demand for pages that refresh much more frequently, or content that is updated much more quickly, thus more labor intensive and increased effort and or costs associated with SEO.  Of course, as always, automation kicks in and enables these things to be taken into consideration and rolled out without manual intervention after being setup, but we’ll see.  According to Google “Caffeine lets us index web pages on an enormous scale. In fact, every second Caffeine processes hundreds of thousands of pages in parallel. If this were a pile of paper it would grow three miles taller every second. Caffeine takes up nearly 100 million gigabytes of storage in one database and adds new information at a rate of hundreds of thousands of gigabytes per day. You would need 625,000 of the largest iPods to store that much information; if these were stacked end-to-end they would go for more than 40 miles.”  That surely WOULD require a healthy dose of caffeine to manage that, and for many, to even begin to understand it.  As for search results and how it will affect SEO if at all, it’s only a day or so old, and the jury is out for sure still on Google Caffeine.  Read more about it here on Google’s official blog http://googleblog.blogspot.com/2010/06/our-new-search-index-caffeine.html