Search Engine Marketing – SEO vs. PPC.  Which is better?  Which gets better results?  I’ve heard that PPC is very expensive and there’s a lot of click fraud, and that it’s very difficult…

These are just a few of the things I’ve heard from friends and clients regarding search engine optimization, pay per click and marketing online.  With internet marketing, search engine optimization, and pay per click, there really is no “one size fits all” solution…  Each case has to be looked at individually, and then monitored for results, and tuned and it’s ongoing efforts re-evaluated, etc.

These are also just a few of the topics I’m going to be covering this evening at the US-75 Business Professionals Learning and Networking Group.  If you can make it, we’d love to have you, and I’ll be covering these and a wide variety of other topics, and would be happy to answer your specific questions and address any issues you might be having and help you get a grasp on what your options are, how they will benefit you, and what you can expect with diffferent kinds of marketing campaigns, etc.